The mission of the “CHOICE” company is to improve the health and quality of life, giving everyone the opportunity to strengthen their health and improve the financial situation. We have created a balanced medical and preventive phytocomplex, healthy food and natural cosmetics for comprehensive protection of your body.
The main goal of the work we see to restore people's health, longevity and beauty. In development, we are always guided by the principle that no chemicals — only natural ingredients in all health food products, cosmetics and home care, which sold under our brand names.
Ukrainian company the “CHOICE” was established on 3 March 2004 in the city of Kiev. For more than 13 years, thanks to an exclusive product developed by us, we have helped thousands of people to cope with a variety of illnesses, to preserve the health and prolong youth.
130 million capsules
If you put all produced capsules in a row, you get a road length of 2700 kilometers – length E-40 in Ukraine
525 tons of germinated grainsand other ingredients
Weight sprouted grains, vitamins, micro- and macronutrients, amino acids and other ingredients released by us is equal to the weight of 36 aircraft AN-24
38 thousand liters of shampoos,gels, scrubs and othermeans for body care
This is more than 190 children's swimming pools
85 million UAH payments to distributors
For 15 years we have paid our distributors an amount equal to the value of 125 apartments in Kiev
Company the “CHOICE” is the recognized leader in health-care phytocomplexes and health food products in Ukraine and Eastern Europe
The series of products for medical and health food «Choice» based on germinated cereal grains, plant enzymes and plant hormones known in the market of Ukraine since 2004. Unique technology greatly increases the germination of grains in their content of vitamins, vegetable proteins and enzyme activity. All products have been clinically tested at the Institute of Pediatrics, Obstetrics and Gynecology NAMN Ukraine, and in 2003 received an international patent.
Since 2012, we began production of natural cosmetics under the brand name «White Mandarin». Cosmetics «White Mandarin» made exclusively on the basis of plant raw materials do not contain petrochemicals, SLS and SLES, silicones, parabens, synthetic fragrances and dyes, which are hazardous to the skin, hair and health in general.
Our products "Dobra Yizha" and "Aminomid" are concentrated complexes of nutrients in the most accessible form of the human digestive system. These products are perfect as a diet supplement for different diseases, and for use by all children and adults to get a balanced diet, improve metabolism and strengthen the body.
Geography representations of the “CHOICE” company are constantly expanding. For the convenience of our customers we are working with the most reliable shipping companies, in addition, to minimize the time from order to delivery, we are opening new warehouses all over Ukraine.
For 15 years the «CHOICE» company has earned the trust of many domestic and foreign consumers. We are proud of diplomas, which were marked therapeutic and preventive phytocomplexes, health food products and natural cosmetics sold under our brand names, as well as an award-winning company for success in business. But we are not going to stop progress; we are constantly improving for you!
Point to point, you can clearly see on the chart, as a growing the “CHOICE” company, it's relative income(percents), and how is the introduction of our new products.
For 15 years the company's turnover increased by almost 240 times, with the most rapid growth was observed in the years of crisis for Ukraine's economy as a whole.